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iPhone owners, like users of most Apple products, are a fairly passionate, elitist group of people.I think an iPhone-only social network, if it had the right features,would be a huge hit with these users. Actually, I think any mobile social network would be a big hit, if it had presence awareness and was able to tell you both where your friends are and what they are up to. And also let you meet new people around you who were open to it.I wrote about some of the early experiments with mobile social networks last September (see our more recent coverage of LimeJuice as well). The big social networks, of course, aren’t ignoring mobile, either. But even Facebook’s iPhone app is just the desktop version optimized for that phone. It doesn’t leverage the device itself to tell you when friends are close.The goal here isn’t just to let users see where their friends are and what they are up to. The killer app is to facilitate meeting new people – either for dating (see a picture of everyone around you who’s single and looking, along with their basic bio), or business (see the professional bio and picture of everyone at the cocktail party). Subject to privacy controls, of course. More—> |
